Turning Coffee Cups into Beautiful Papers


What is CupCycling™?

CupCycling™ by James Cropper is the world’s first recycling process dedicated to upcycling take-away cups. We save them from landfill and incineration, and turn them into beautiful papers.

CupCycling™ is all about collaboration. Working with supply chain partners and brands who care about the environment, we’re set to drastically reduce the 2.5 billion take-away cups estimated to be thrown away in the UK each year.

Let’s work together towards a world that’s less wasteful, more beautiful.

Why James Cropper CupCycling™

Our plant has the capacity to recycle 500 million paper cups each year. With CupCycling, we’re enabling brands to work with us to become part of a movement that has the potential to revolutionise paper cup recycling forever.



It's at the heart of everything we do - from sourcing raw materials, to investment in renewable energy and world-leading recycling innovation.


Make an enquiry

If you’d like to discuss a project or have a paper related query, please provide some details so that our sales team can help you. Alternatively, speak to us by calling or emailing on:

Tel : +44 (0) 1539 722002
Email: cupcycling@cropper.com

For press enquiries, please contact:

Tel: +44 (0) 1539 722002
Email: pr@cropper.com

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